How GM Intends to Woo Motorists to Switch to EVs
Oct 14, 2022
As the demand for EVs grows at a feverish pace and supply chain constraints coupled with inflation put the squeeze on consumers and manufacturers alike, automakers are looking to find new ways to attract buyers and earn profits as well. General Motors, which is wholly committed to transitioning its entire lineup to electric vehicle versions, has several tricks up its sleeve to woo car buyers. This was revealed during a CNBC interview with Deborah Wahl, the chief marketing officer of GM.
Encouraging motorists to ask questions
GM is aware that the American public has interest in electric vehicles, but how much they know about these new vehicles varies from one…
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