Small Business Directory Expert Says Standing Out is Key

An expert in local marketing stresses the importance of making local business listings stand out in order to attract new customers.

Arroyo Grande, CA, United States - February 14, 2018 /PressCable/ —

Local business directories have taken the local business culture by storm, but one expert in the field says that unless a small business listing stands out, it may not do much good.

“Too many people are under the impression that all they have to do is create a local business listing and then sit back and wait for the new customers to walk through the door,” says a spokesman from FindUsLocal.com, a free small business directory that utilizes GEO location technology to match the results visitors see with their location. “But if business owners want to reap the maximum results, they need to refine their listings a little.”

He says that in order to create a free business listing that brings in new business, it has to give shoppers the information they need to make a decision about whether or not to visit the store. “Everyone know that they should include their business name, address, phone number, and website, what about the other details that make a local business unique?”

He suggests including things like the hours of operation, special products or services that are unique to the business, menus if it’s a restaurant, and even parking tips to make it easier for shoppers. “The more information you can include, the more likely it is that shoppers will find their way to your store,” he says.

He also says it’s important to keep the small business listing fresh because if it goes stale, it won’t keep its place in the search engine rankings. “The higher a local business listing is in the rankings, the more potential customers will see it,” he says. “And one of the best ways to keep it up there is to continuously ask customers to leave an online review for your business. Once they do, the search engine spiders consider it fresh content, and that helps with the rankings.”

Finally, he wants to remind local business owners that creating a local business listing on a USA small business directory is free. “There’s no reason for small business owners to have to spend thousands of dollars in

" target="_blank">local marketing just to compete with larger stores,” he says. “And that’s why we’ve made our local business listings free to all local shop owners.”

About FindUsLocal: FindUsLocal uses geolocation technology in visitor’s browsers to construct a home page focused on their city, town or community. Right there on the front page, they’ll find local weather, sports results for their favorite teams, and announcements of the top musical acts and events coming to their city. Smart business owners list their businesses on the site to be seen by those who are specifically looking for businesses in their local area.

Contact Info:
Name: Matthew Hesser
Organization: Find Us Local USA Business Directory
Address: P.O. Box 880, Arroyo Grande, CA, Arroyo Grande, CA 93421, United States
Phone: +1-805-534-9800

For more information, please visit http://www.FindUsLocal.com

Source: PressCable

Release ID: 300383

Latest News

Trump administration less concerned about conserving oil

Aug 20, 2018

WASHINGTON — Conserving oil is no longer an economic imperative for the U.S., the Trump administration declares in a major new policy statement that threatens to undermine decades of government campaigns for gas-thrifty cars and other conservation programs. The position was outlined in a memo released last month in support of the administration's proposal to relax fuel mileage standards. The government released the memo online this month without fanfare. Growth of natural gas and other alternatives to petroleum has reduced the need for imported oil, which "in turn affects the need of the nation to conserve energy," the Energy Department...

Stocks mostly rise on hope for progress on China trade talks

Aug 20, 2018

TOKYO — Asian stocks are mostly higher Monday as investors welcomed signs of progress in resolving the trade dispute between the U.S. and China. The Wall Street Journal reported the countries hope to have a resolution by November. KEEPING SCORE: Japan's benchmark Nikkei 225 inched down 0.3 percent in early trading to 22,204.30. Australia's S&P/ASX 200 added 0.2 percent to 6,350.60. South Korea's Kospi was little changed, edging up nearly 0.1 percent to 2,248.74. Hong Kong's Hang Seng gained 0.8 percent to 27,442.64, while the Shanghai Composite rose 0.5 percent to 2,681.98. Indexes were also higher in Taiwan and Singapore....

US says conserving oil is no longer an economic imperative

Aug 20, 2018

WASHINGTON — Conserving oil is no longer an economic imperative for the U.S., the Trump administration declares in a major new policy statement that threatens to undermine decades of government campaigns for gas-thrifty cars and other conservation programs. The position was outlined in a memo released last month in support of the administration's proposal to relax fuel mileage standards. The government released the memo online this month without fanfare. Growth of natural gas and other alternatives to petroleum has reduced the need for imported oil, which "in turn affects the need of the nation to conserve energy," the Energy Department...

Superdry founder gives $1.28 million to anti-Brexit campaign

Aug 20, 2018

LONDON — The co-founder of the fashion brand Superdry said Sunday he has donated 1 million pounds ($1.28 million) to a group seeking a new referendum on Britain's departure from the European Union, as the U.K. government prepares to publish its assessment of the impact of leaving the bloc without an agreement on future relations. Julian Dunkerton, whose streetwear brand has outlets in 46 countries, wrote in the Sunday Times that he is backing the People's Vote campaign because he predicts Brexit will be a "disaster" and "we have a genuine chance to turn this around." With only seven months...

California drops wildfire utility liability protection plan

Aug 20, 2018

SACRAMENTO, Calif. — California lawmakers are abandoning a proposal by Gov. Jerry Brown to shield electrical utilities from some financial liability for wildfires. For now. There's not enough time to settle the contentious and complex issues involved before the legislative session ends Aug. 31, Napa Democratic Sen. Bill Dodd told the San Francisco Chronicle on Saturday. "It was a tough fight ... so we are pivoting," said Dodd, co-chairman of the legislative conference committee on wildfire preparedness and response. Brown's proposal would have let judges decide how much utilities pay when their equipment causes wildfires. It would have softened a...

Search
Financial Markets

About Us

Established in 2015, The Upstocker provides insights on financial reports, commentary, and investment data to traders so that you can make better investment decisions.

Contact us: sales[at]theupstocker.com

Subscribe Now!